Another aspect of Indian life and culture is called agarbatti or incense sticks. Agarbati have been in use at Indian homes, temples, and offices since time immemorial. Agarbatti is sweet-smelling smelling and it helps in prayer and meditation. These Best Agarbatti Brands in India have become extremely large today, and various brands have started selling types of fragrances and quality.
India’s Agarbatti Industry Size, Major Producing States
Argarbatti is a product that India is among the largest producers and consumers of. Indian agarbati is a thousand-plus crore rupee industry that is increasing year after year. The sector generates employment for millions of citizens and mostly women who are homemakers. Most of the total production in India is made by Karnataka, the largest agarbatti producer, producing close to 50 percent of the total agarbatti produced in the country. Some of its other key producing states are Maharashtra, Tamil Nadu, Andhra Pradesh, and Gujarat. There are numerous small and large factories that produce various kinds of agarbatti produced by these states to be used in the Indian and foreign markets.
Quick Industry Highlights:
Market Size: ₹8,000 crore domestic + ₹1,000 crore exports (approx. USD 1.2 billion total).
Growth: Expanding at 5–6% CAGR, projected to reach USD 2 billion+ by 2033.
Major Producing States:
- Karnataka → ~50% of production, major exporter.
- Gujarat, Uttar Pradesh, Madhya Pradesh, Andhra Pradesh → key producers.
- Tamil Nadu & West Bengal also contribute.
Household Usage: ~82% of Indian households use agarbatti.
Trends: Rising demand for premium, low-smoke, herbal & wellness-oriented products.
Industry Structure: Mix of large organised brands & a huge unorganised rural sector.
How Do We Choose The Best Agarbatti Brands for You?
In choosing the finest agarbatti brands in India, we take into consideration some key elements in order to ensure that you receive the appropriate information:
- Ingredients: Quality: Natural materials are more secure and healthier.
- Burn Time Duration: Bigger sticks last longer to burn, which will be better money-wise.
- Fragrance Selection: You have a greater variety of scents so that you can choose your favorite.
- Customer Reviews: Real customer feedback displays the real performance ofthe product.
- Price Range: Quality is affordable to all due to reasonable prices.
List of Best Agarbatti Brands in India (2025)
Brand Name | Founded | Headquarters | Ratings | Key Features / Strengths | Signature Products | Pricing Range | Availability |
Cycle Pure Agarbatti | 1948 | Mysore, Karnataka | ⭐ 4.5 / 5 | Heritage brand; natural ingredients; exported to 50+ countries | Sandal, Mogra, Rose, Jasmine, Lavender | Mid to High | Widely available offline & online |
Charu Perfumery House | 1965 | Bengaluru, Karnataka | ⭐ 4.7 / 5 | Blend of traditional & modern scents; eco-friendly oils | Sandalwood, Rose, Bambooless Wellness Combo | Mid to Premium | Online & select city stores |
Hem Corporation | 1983 | Mumbai, Maharashtra | ⭐ 4.4 / 5 | Global brand (70+ countries); consistent quality | Jasmine, Lavender, Oudh, Palo Santo | Affordable to Premium | Global online & retail presence |
ITC Mangaldeep | 1997 | Kolkata, West Bengal | ⭐ 4.3 / 5 | Backed by ITC; traditional Indian fragrances | Sandalwood, Rose, Jasmine, Premium Collection | Budget-friendly | Widely available across India |
Zed Black | 2009 | Bengaluru, Karnataka | ⭐ 4.4 / 5 | Youth-oriented; modern scents; social responsibility | Oud, Mogra, Lavender, Premium Luxury | Value for Money | Online & major retail stores |
Moksh Agarbatti | 2005 | Ahmedabad, Gujarat | ⭐ 4.2 / 5 | Spiritual focus; hand-rolled; natural ingredients | Spiritual, Relaxing, Temple Collection | Affordable | Retail & online nationwide |
Mysore Deep Perfumery House (MDPH) | 1952 | Mysore, Karnataka | ⭐ 4.1 / 5 | Traditional heritage brand; authentic sandalwood scents | Sandal, Jasmine, Rose, Temple Special | Competitive pricing | Retail & online |
Phool | 2017 | Kanpur, Uttar Pradesh | ⭐ 4.6 / 5 | Eco-friendly; made from recycled temple flowers; chemical-free | Tuberose, Sandalwood, Cinnamon, Rose | Premium (Eco Range) | Online & select premium outlets |
Hari Darshan | 1992 | Mumbai, Maharashtra | ⭐ 4.2 / 5 | Wide fragrance range; long-lasting; affordable | Traditional, Masala, Modern Blend | Economical | Nationwide retail & online |
Nirmal Agarbatti | 1967 | Mumbai, Maharashtra | ⭐ 4.0 / 5 | Affordable; consistent quality; wide fragrance mix | Premium, Classic, Rose, Sandalwood | Budget-friendly | Retail & online |
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10 Best Agarbatti Brands in India
1. Cycle Pure Agarbatti

- Founded In: 1948
- Ratings: 4.5 out of 5
- Address: Mysore, Karnataka, India
- Website Link: https://cycle.in/
Cycle Pure Agarbatti is a long-standing and reputable Agarbatti brand in India. This brand was initiated in Mysore over 75 years ago, and it is a household name in the country. The company produces the best quality incense sticks by the use of unrefined ingredients and traditional techniques. Cycle Pure is a company with a reputation of its great and enduring fragrances that saturate your entire house with nice aromas. The brand has received numerous accolades and is being exported in more than 50 countries across the world.
Signature Products:
- Cycle Pure Sandal Agarbatti
- Cycle Pure Mogra Agarbatti
- Cycle Pure Rose Agarbatti
- Pure Jasmine Agarbatti Cycle.
- Pure Lavender Cycle Agarbati.
Pricing: Mid to high-end pricing, good value of price.
Availability: The product is sold in nearly every grocery store, supermarkets, and online shopping websites in India.
2. Charu Perfumery House

- Founded In: 1965
- Ratings: 4.7 out of 5
- Address: No. 6031/1, 10th Main Road, 4th E Block, Rajaji Nagar, Bengaluru, Karnataka 560010
- Website Link: https://charustore.com/
Charu Perfumery House is the best Agarbatti Brands in India, having over 60 years to develop an experience in the production of quality sticks of incense. It is a Bangalore-based firm that is associated with blending the traditional approach with the modern innovation. Charu relies on natural extracts, vital oils and environment-friendly resources to design exclusive perfumes. The brand is also aimed at the creation of experiences, and not simply sales. Their agarbati sticks can be used during meditation, relaxation and generation of good energy in your place. Charu markets its products in the world, it is evidence of the quality of products being global.
Signature Products:
- Incense Sticks, Charu Sandalwood.
- Charu Smudge Incense Sticks
- Bambooless Wellness Combo
- Chandan Incense Sticks Bambooless.
- Charu Rose Incense Sticks
Pricing: Specialty and wellness blends should be reasonably priced to premium pricing.
Availability: Commodities: Large availability online on their site and in several physical locations of large cities.
3. Hem Corporation

- Founded In: 1983
- Ratings: 4.4 out of 5
- Address: Mumbai, Maharashtra, India
- Website Link: https://www.hemincense.com/
As a brand of agarbatti, Hem Corporation is one of the largest manufacturers of incense in the world and occupies the leading position among the best agarbatti brands in India. The company began in Mumbai and has since expanded to be a household name in the business of incense across the world. Hem has a big name because of a wide range of fragrances that are appropriate at all times and in all situations. The brand is made of quality ingredients and contemporary manufacturing, which will result in uniformity in each stick. Hem agarbatti is a widely known brand not only in India but also in more than 70 countries, making it a truly globalized brand.
Signature Products:
- Hem Jasmine Agarbatti
- Hem Lavender Agarbatti
- Hem Palo Santo Agarbatti
- Hem Oudh Agarbatti
- Hem Patchouli Agarbatti
Pricing: Unlike competitors, it has affordable prices and premiums on special fragrances.
Availability: The product can be found in physical stores and all the major online shopping platforms all over the world.
4. ITC Mangaldeep Agarbatti

- Founded In: 1997
- Ratings: 4.3 out of 5
- Address: Kolkata, West Bengal, India
- Website Link: http://www.itcportal.com
ITC Mangaldeep is the best Agarbatti Brands in India which is trusted in India and originates out of the well known company ITC Limited. ITC is also reputed in manufacturing quality products and Mangaldeep is not an exception. The brand has traditional Indian perfumes that resonate with the Indian culture and values. Mangaldeep agarbattis are prepared using natural materials and it gives pure and natural smell. The company enjoys a huge popularity among Indian families due to its quality that is reliable and the prices offered by the company are affordable. The service provider ITC Mangaldeep enjoys a good coverage both in urban and rural regions in India.
Signature Products:
- Mangaldeep Sandalwood Agarbatti.
- Mangaldeep Rose Agarbatti
- Mangaldeep Chandan Agarbatti.
- Mangaldeep Jasmine Agarbatti.
- Mangaldeep Premium Collection.
Pricing: Highly affordable and pocket-friendly to any family.
Availability: It is easily found in supermarkets, local shops, and on the internet in every part of India.
5. Zed Black

- Founded In: 2009
- Ratings: 4.4 out of 5
- Address: Bengaluru, Karnataka, India
- Website Link: https://www.zedblack.com/
The Zed Black is one of the contemporary and most popular names among the best agarbatti brands in India, which has gained popularity among youthful consumers. The brand has been seen to have strong and distinctive scents that are unlike conventional fragrances. Zed Black employs high-tech and high-quality ingredients to create excellent, long-lasting aromas. The packaging of the brand is also quite appealing and modern, making it stand out on store shelves. Zed Black has been expanding over the past few years and is currently available in many countries. The company is also socially responsible, taking care of local communities.
Signature Products:
- Zed black Premium Luxury Agarbatti.
- Zed Black Oud Agarbatti
- Zed Black Mogra Agarbatti
- Black Lavender Agarbati Zed.
- Zed black Special Fragrances.
Pricing: Excellent value money at reasonable prices.
Availability:Readily accessible both on the web and in a few retail outlets in megalopolises.
6. Moksh Agarbatti

- Founded In: 2005
- Ratings: 4.2 out of 5
- Address: Ahmedabad, Gujarat, India
- Website Link: https://www.mokshagarbatti.in/
Moksh Agarbatti is an Indian spiritual agarbatti brand which is oriented to the building of a divine environment. The company is spiritual in its orientation as its brand name, Moksh, translated to liberation in Sanskrit. Moksh also manufactures high quality incense sticks that can be used in prayers, meditation and yoga. The perfumes are well chosen to emit tranquility and good aura. Moksh applies the methods of the hand-rolling and utilizes the natural ingredients to guarantee the authentic quality. The brand also has its loyal customers who value the purity and spiritual nature of their products.It is also known among popular Masala Brands in India.
Signature Products:
- Moksh Spiritual Agarbatti
- Moksh Relaxing Agarbatti
- Moksha Premium Grande Masala Agarbatti.
- Moksh Temple Collection
- Moksh Meditation Special
Pricing:Wow pricing that provides the quality value.
Availability: Retail outlets and online, all over India.
7. Mysore Deep Perfumery House (MDPH)

- Founded In: 1952
- Ratings: 4.1 out of 5
- Address: Mysore, Karnataka, India
- Website Link: https://www.mdph.in
Mysore Deep Perfumery House (MDPH) is one of the heritage and most respected names among the best agarbatti brands in India, with a legacy of almost 70 years. MDPH specializes in genuine Indian perfumes and was founded in the city of Mysore, renowned for its rich sandalwood. The brand enjoys a strong reputation for its traditional and rich scents that evoke memories of Indian temples and holy sites. MDPH uses quality ingredients and carefully tested recipes to craft its products, maintaining consistency and reliability over decades. Predominantly used in South India, MDPH agarbattis remain a traditional favorite with a loyal customer base.
Signature Products:
- MDPH Sandal Agarbatti
- MDPH Jasmine Agarbatti
- MDPH Rose Agarbatti
- MDPH Temple Special
- Traditional Collection MDPH.
Pricing: Compete price wise on conventional fragrances.
Availability: Can be found in the stores in India and online shopping sites.
8. Phool

- Founded In: 2017
- Ratings: 4.6 out of 5
- Address: Kanpur, Uttar Pradesh, India
- Website Link: http://www.phool.co
Phool is a brand of agarbatti in India, which is transforming the incense industry and is also green and ecofriendly. This new brand offers agarbatti made up of flowers, which otherwise would form waste, as their offering in the temples. Phool picks these flowers, rolls them and prepares lovely natural incense sticks. The end result of this process is that it also curbs pollution in rivers, as well as augers many women employment. The sustainable business model has accoladed the brand a number of times. The agarbattis are entirely natural, free of chemicals and without charcoal, and thus, healthier and more environmentally friendly.
Signature Products:
- Phool Tuberose Agarbatti
- Phool Sandalwood Agarbatti
- Phool Cinnamon Agarbatti
- Phool Indian Rose Agarbatti
- Phool Temple Flower Collection.
Pricing: High prices on eco-friendly and sustainable products.
Availability: First of all, they appear in their official site and in several high-end stores.
9. Hari Darshan

- Founded In: 1992
- Ratings: 4.2 out of 5
- Address: Mumbai, Maharashtra, India
- Website Link: https://www.haridarshan.com
Hari Darshan is one of the best Agarbatti Brands in India and it is a brand of both traditional and modern fragrances. The company has more than 30 years of service to the Indian family with quality products. Hari Darshan is reputed to be very aromatic and burns long. The company has a big collection of products that are sold at a pocket friendly price that ensures that quality stick of incense is available to all people. Hari Darshan applies both the ancient hand-rolling and the utilizing modern machinery to satisfy the increased demand. North and West India have been particularly concerned with the brand.
Signature Products:
- Hari Darshan Traditional Agarbatti.
- Hari Darshan Modern Blend
- Hari Darshan Masala Agarbatti.
- Hari Darshan Pre-Fmergency Collection.
- Hari Darshan Special Fragrances.
Pricing: Economical and will suit every budget category.
Availability: Retailed in many outlets and online in all sectors of India.
10. Nirmal Agarbatti

- Founded In: 1967
- Ratings: 4.0 out of 5
- Address: Mumbai, Maharashtra, India
- Website Link: https://sites.google.com/view/nirmalagarbatti/home
Nirmal Agarbatti is one of the well-known names among the best agarbatti brands in India, with a legacy of over 55 years. The brand specializes in offering high-quality incense sticks at affordable rates. Nirmal provides a blend of traditional and contemporary fragrances that cater to a wide range of age groups. The company uses premium ingredients and maintains strict quality control during manufacturing. Through consistent quality and reliable service over the years, Nirmal Agarbatti has built a loyal customer base. Established in Maharashtra, the brand has also expanded its presence to other states.
Signature Products:
- Nirmal Premium Agarbatti
- Nirmal Classic Agarbatti
- Nirmal Rose Agarbatti
- Nirmal Sandalwood Agarbatti.
- Nirmal Special Collection
Pricing: Fair prices and quality assurance.
Availability:Stores and online shopping avenues in India.
Which Incense Smells Are Widely Loved / Considered Best
In the selection of alternative Agarbatti Brands, certain of the odors are more popular than others are. The most popular smells of incense are the following ones:
- Sandalwood: Soothing smelling perfume to use when meditating and praying.
- Jasmine: Sweet flowery smell that cleanses the whole house space.
- Rose: Grateful sweet smell presenting an inviting and intoxicated mood.
- Lavender: calming fragrance relieving stress and anxiety.
- Mogra: Traditional Indian perfume worn during spiritual and festival events.
Health & Safety Considerations: Which Agarbatti Is “Better for You”
The things to consider when choosing the best agarbatti brands in India are the things of health and safety. These are the main aspects which should be considered:
- Natural Ingredients: Select brands whose materials are made of plants without the harmful chemicals.
- Low Smoke: This is the less smoke, the greater the better in breathing and respiratory health.
- Charcoal Free: Bamboo less sticks cause clearer burning and have less toxicity.
- Chemical-Free: Do not use synthetic fragrances, it can lead to allergies or headaches.
- Correct Ventilation: It should be always burned in well-ventilated places in rooms.
Conclusion
The selection of agarbatti brand in India could greatly assist in your day-to day living. India has the top 10 agarbatti brands that can be differentiated in terms of the type of fragrances, level of quality and a price range. You could get classic sandalwood or new-fangled environmentally friendly and get one that fits.
All the agarbatti brands in India that we have talked about are reputable and trusted brands. There are also some that are into the older techniques, others contemporary technology and sustainability. India has the finest agarbati brands that contain natural products and are safe to manufacturers. When purchasing agarbatti look onto the quality certificates and natural ingredients.
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FAQs
Which is the number 1 agarbatti brand in India?
Cycle Pure Agarbatti has been said to be the number 1 brand of agarbatti in India due to its history, extensive distributiveness, and its uniform quality. Nevertheless, such brands as Charu Perfumery House and Hem Corporation are equally the best options depending on what you think of classic and high quality perfumes.
How do I choose the best Agarbatti Brands in India for my home?
The type of fragrance, burn time, amount of smoke, and ingredients are some of the elements to be considered in order to select the best agarbatti brand in India to use in your home. Find natural material brands and also with positive customer reviews. In addition, think of your expenditure and the type of scents you desire which are both traditional and modern.
Are expensive agarbatti brands really better than cheap ones?
Not always. Although the quality of premium agarbatti brands in India is of higher natural ingredients, with scents that are longer lasting, some of the cheaply priced brands are also of a good quality. The most important is to look at the list of ingredients, reviewing the reviews, and the brand being certified. Quality does not always come with the price.
Is burning agarbatti daily safe for health?
As long as you burn quality brands of agarbatti daily with natural ingredients in India, it is safe and there is lesson emission of smoke into the environment. Always have sufficient air to the fire, don’t stack too many sticks in the fire and when you can use charcoal-free or bamboo-less ones. Persons whose respiratory issues are a burden should be even more cautious.
Where can I buy authentic agarbatti brands online?
Authentic agarbatti brands can be purchased in India on official brand websites such as charuincense.com, or more reputable online websites such as Amazon, Flipkart and BigBasket. When purchasing, always look at the ratings of the sellers and make purchases with certified dealers in order to have original goods. Most of the brands also own online stores and offer specials.